On Thursday Nike announced that it is severing ties with Minnesota Vikings running Adrian Peterson, who was suspended from the NFL after two separate allegations of child abuse emerged.
"Adrian Peterson is no longer a Nike athlete," said Nike in a statement viewed by USA Today.
Nike originally suspended its relationship with the star running back after a September indictment in Texas on felony charges that Peterson beat his 4-year-old son with a switch.
The Nike announcement comes after Peterson reached a plea agreement Tuesday, in which he pleaded no contest. Peterson's charge was reduced to misdemeanor reckless assault, according to USA Today, which also reports that Peterson " … was fined $4,000 and ordered to perform 80 hours of community service."
Peterson was the poster boy for Nike's new Vikings uniforms, introduced in 2013. "I've worked closely with Nike designers for years to provide input on the way this uniform should be built," he said in a 2013 press release, according to USA Today. "The way a uniform fits really does matter when you're out there on the field. I think fans will love the new design—it's the way a Viking is supposed to look."
Peterson is expected to remain on the NFL's exempt/commissioner's permission list, which allows him to receive his salary but doesn't allow him to play in games or participate in Vikings practices. Peterson may still face NFL fines and " … discipline under the league's personal conduct policy," according to USA Today.
Read more at USA Today.