Thanksgiving may be a few days away, but Kendrick Lamar made sure rap fans had something to eat when he dropped the official music for his song “Squabble Up” on Monday.
As we previously told you, the aforementioned song is the second track on Lamar’s recently released album “GNX” which dropped to the surprise of damn near everyone on Nov. 22. The 12-song project was supremely West coast-coded and featured some classic samples, interpolations and vocals.
But “Squabble Up” quickly rose as a standout thanks to its previous teasing in Lamar’s music video for “Not Like Us” back in July — which made fans more than eager to hear the full song. Now, the wait is over and fans are going up for the video which was already at over half a million views less than an hour after it dropped on YouTube at the time of this article’s writing.
Once the visuals made it to social media, fans were quick to express their excitement with on user on X/Twitter wondering just how he was supposed to finish his work day now that the highly-anticipated video is out.
“Kendrick dropped the video for Squabble Up. How am I supposed to focus at work under these conditions?” he wrote.
“Streets saying Kendrick’s Squabble Up video is out what a time to be alive man,” joked another user with an accompanying video of NBA star Dywane Wade smiling at his recent statue unveiling in Miami back in October.
“Squabble Up video represents everything I love about the west coast” said another.
Others commended the Compton rapper for including multiple callbacks and to references to certain films, figures and moments relevant to the culture.
“Told niggas K. Dot a patriot. He’s putting on for LA but he’s putting on for America too. Specifically black America but America nonetheless. This “Squabble Up” video just confirms it,” wrote one user on X/Twitter.
“If you genuinely apart of this collective black American experience and actually KNOW your history. You will get every reference in that squabble up video, instantly. No deep dive needed. It’s right there. You either know. Or YOU a guest,” said another.
“There has been a narrative that LA didn’t have black culture like other regions in the country. Squabble Up gives you a sampler platter of black LA culture,” said another.