If you were a kid in the 70s or 80s, you probably have memories of having Blue Magic slathered on your hair and scalp. A staple in so many Black bathroom cabinets, Blue Magic Conditioner Hair Dress is an OG hair grease marketed to keep the hair and scalp moisturized and keep breakage and split ends away. And at less than five dollars for a 12 ounce jar, you could afford to keep it on constant rotation.
But as a wave of natural hair content emerged online and on social media in the early 2000s, some of us ditched the blue stuff and leveled up our product game with cremes and gels from Shea Moisture, Carol’s Daughter and other brands made with natural ingredients like shea butter, coconut oil and tea tree oil.
Although some have moved on, there are still plenty of Black folks with natural and relaxed styles of all textures, testifying on social media how using Blue Magic has transformed their hair, giving them length and moisture for days.
“My hair used to be long and healthy. Why? Because it had lubricant. It stops your hair from breaking. It helps your hair grow.” said TikToker @angiexroman who wonders why she ever stopped using the stuff.
“I bought myself a jar of Blue Magic yesterday. And when I was doing my skin care routine and my nighttime things, I decided to grease my scalp. Baby my scalp said ‘thank you’ said @latoyajohnson969 on TikTok. “Man, just like the blood of Jesus still works, baby Blue Magic does too.”
Even our own Editor in Chief has raved on our site about how the magical product gives her defined curls that last.
But while some still swear by Blue Magic, there’s another camp warning users that there’s nothing magical about ingredients like petroleum, fragrance and dyes that can clog the hair follicles and cause build-up on the scalp.
If all of the back and forth is making you dizzy, we don’t blame you.For their part, the folks at Blue Magic recommend you “shampoo and condition your hair with Blue Magic products at least once a week to remove styling products, oils, and everyday dirt.”
While the Internet is divided about whether or not we should say goodbye to Blue Magic for good, the best thing to do is gather all of the facts and consult with your stylist to create a healthy hair regimen that works for you.