Black Celebs Who Are Slaying The Business World

They’re mainly known for being actors, musicians, tv personalities, and athletes, but on the side, they have also become founders of their own companies.

Black celebrities are branching out and creating multiple streams of income, and one of those ways is by becoming an entrepreneur. Here are some of the celebs and the companies they created.

Video will return here when scrolled back into view
Root 100 Nominee Nicholas Ryan Gant Breaks Down the Secret Meaning of His New Single

Serena Williams

Photo: Getty Images Marco Bello / StringerPhoto: Getty Images Marco Bello / Stringer

The retiring tennis star, Serena Williams, has dipped her toes in several business ventures, mainly investing finance industries, but the businesses she can claim as her own are Serena Ventures which is a venture capital firm, and S by Serena and Serena Williams Jewelry, brands that she designs for.

Tabitha Brown

Photo: Getty Images Paras Griffin / StringerPhoto: Getty Images Paras Griffin / Stringer

Tabitha Brown, known for her soothing Southern accent and vegan recipes, is the co-owner of the vegan restaurant Kale My Name. The TikTok star also has a clothing and home decor collaboration with Target, a seasoning collaboration with McCormick, an autobiography and cookbook, a hair care line, and a kid’s TV show called Tab Time.

Sean “Diddy” Combs

Photo: Getty Images Amy Sussman / StaffPhoto: Getty Images Amy Sussman / Staff

Sean “Diddy” Combs may soon reach billionaire status as he is the founder of many lucrative businesses. Combs Enterprises was created in 2004, which is the company that his businesses like Bad Boy Entertainment, Sean John, Ciroc Vodka, Revolt TV & Media, Revolt Films, DeLeón Tequila, and several others brands.

Rihanna

Photo: Getty Images Kevin Mazur / ContributorPhoto: Getty Images Kevin Mazur / Contributor

Rihanna’s main contributor to her billionaire status is her makeup empire, Fenty Beauty. The “Needed Me” singer owns 50 percent of the cosmetic line and also has a significant amount of stake in the lingerie brand, Savage X Fenty. She has tackled the makeup and clothing industries, there are whispers that a hair venture is coming soon!

Lebron James

Photo: Getty Images Albert L. Ortega / ContributorPhoto: Getty Images Albert L. Ortega / Contributor

Lebron James is the first active basketball player to become a billionaire, and that is because of his founding companies and investments in multiple markets aside from sports, for example: the four-time championship winner is the founder of the entertainment and production company Springhill Company, a nutrition and supplement brand called Ladder, and clothing brand, UNKNWN.

Tyler Perry

Photo: Getty Images Santiago Felipe / StringerPhoto: Getty Images Santiago Felipe / Stringer

The entertainment giant Tyler Perry owns Tyler Perry Studios, where he has made over $660 million dollars alone from the Madea franchise. His work as an actor, writer, producer, and director has made him a billionaire, as he owns all his projects.

Curtis “50 Cent” Jackson’

Photo: Getty Images Paul Archuleta / StringerPhoto: Getty Images Paul Archuleta / Stringer

50 Cent is the founder of Sire-Spirits, which promotes Le Chemin du Roi wine and Branson Cognac. He also founded G-Unit a brand that has expanded across multiple industries, including audio, film, books, sneakers, and records. He has most recently dedicated his time to the Power series that he sold to the STARZ network.

Shawn “Jay-Z” Carter

Photo: Getty Images Axelle/Bauer-Griffin / ContributorPhoto: Getty Images Axelle/Bauer-Griffin / Contributor

Jay-Z has strategically added streams of income to rightly become a billionaire. Founder of Roc Nation, Roc Nation Sports, co-founder of Rocawear, co-owner of 40/40 club, Made in America music festival, Armand de Brignac champagne, a venture capital firm, and a long list of other business deals.

Shonda Rhimes

Photo: Getty Images Daniele Venturelli / ContributorPhoto: Getty Images Daniele Venturelli / Contributor

The famed producer, writer and creator Shonda Rhimes is the founder of Shondaland, the production company that has made some our favorite shows that she created, Bridgerton, Grey’s Anatomy, Scandal, just to name a few.

Kanye West

Photo: Getty Images Aaron J. Thornton / StringerPhoto: Getty Images Aaron J. Thornton / Stringer

Kanye West is the founder and owner of the Yeezy brand. Yeezy is in a partnership with Adidas, selling mostly sneakers. The brand has also expanded to clothing starting a collaboration with Gap in 2020. The collaboration accumulated $1 billion in sales the first year. Yeezy has allowed the “Heartless” rapper to become a multibillionaire.

Oprah Winfrey

Photo: Getty Images David Livingston / StringerPhoto: Getty Images David Livingston / Stringer

Oprah Winfrey reached the billionaire status from her production endeavors. She owns about a quarter of the OWN Network which produces many long-running shows like Dr. Phil, Iyanla: Fix My Life, and Queen Sugar. She is also the founder of Harpo, Inc. which has Harpo Productions, the company that co-produced The Color Purple and Selma.

Dwayne “The Rock” Johnson

Photo: Getty Images Araya Doheny / ContributorPhoto: Getty Images Araya Doheny / Contributor

Dwayne “The Rock” Johnson is the founder of Teremana tequila, a brand of tequila. He also has a collaboration with Under Armor called Project Rock with exercise clothing and gear. The former WWE star became a co-founder of Seven Bucks Productions in 2012.

Tracee Ellis Ross

Photo: Getty Images David M. Benett / ContributorPhoto: Getty Images David M. Benett / Contributor

Tracee Ellis Ross is the founder of Pattern Beauty, a curly hair care line. The Blackish actor’s line launched in Ulta stores and online in 2019. Since the launch, the brand is now also sold in Sephora, Target, Amazon, and in the United Kingdom.

Andre “Dr. Dre” Young

Photo: Getty Images Amy Sussman / StaffPhoto: Getty Images Amy Sussman / Staff

Dr. Dre is the founder of Beats by Dre which landed a multibillion-dollar deal with Apple in 2014. He also founded Aftermath Entertainment, a record label that has signed Kendrick Lamar, Anderson Paak, and Eminem.

Straight From The Root

Sign up for our free daily newsletter.

Latest from The Root

Black Films To Look Forward to in 2026

Black Films To Look Forward to in 2026

From Zendaya to Tyler Perry, Black stars are coming in hot with new movies in 2026. Let’s take a look! …
Take a Peek Inside Tracee Ellis Ross' Gorgeous PATTERN Beauty Offices

Take a Peek Inside Tracee Ellis Ross’ Gorgeous PATTERN Beauty Offices

We love PATTERN Beauty, so we couldn’t wait to check out the inside of the West Hollywood office space where Tracee Ellis Ross’ products are made! …
Why TikTok Is Loving This Stunning Houston-Based Barber

Why TikTok Is Loving This Stunning Houston-Based Barber

Folks on TikTok are loving this Black barber, who’s not only great at her job, but looks like a model too …
After Tyler Perry Attempts to Pay TSA Works Himself, DHS Officially Steps In

After Tyler Perry Attempts to Pay TSA Works Himself, DHS Officially Steps In

To help ease financial pain on TSA amid the government shutdown, billionaire Tyler Perry stepped in… and then, this happened …
How Carlos Boozer's Twin Sons, Duke Basketball Stars Cameron and Cayden, Saved Their Big Brother's Life

How Carlos Boozer’s Twin Sons, Duke Basketball Stars Cameron and Cayden, Saved Their Big Brother’s Life

Conceived to save their brother’s life, ex-NBA star Carlos Boozer’s twins Cameron and Cayden are living proof that some wins don’t show up on a scoreboard …
Kerry Washington Shares the Marriage Move That Has Made Her Relationship Last

Kerry Washington Shares the Marriage Move That Has Made Her Relationship Last

Kerry Washington is usually private about her marriage to former NFL-star and actor Nnamdu Asomugha. But now she’s opening up like never before! …
How One Black Woman Is Saying 'No' to Work and 'Yes' to Unapologetic Rest

How One Black Woman Is Saying ‘No’ to Work and ‘Yes’ to Unapologetic Rest

After being laid off in 2025, Brandy Walker is launching a one-year sabbatical for all Black women to join! …
Pete Hegseth Shockingly Blocks Army Promotions for Black and Women Officers

Pete Hegseth Shockingly Blocks Army Promotions for Black and Women Officers

Secretary Pete Hegseth is reportedly targeting Army officials who– according to his standards– fit under DEI …
Mississippi Mom of Three Savagely Mauled to Death by a Pack of Dogs— So Why Are the Dogs Still Alive?

Mississippi Mom of Three Savagely Mauled to Death by a Pack of Dogs— So Why Are the Dogs Still Alive?

A Mississippi mother died after she was savagely mauled by a pack of dogs. Now, her family is demanding justice because her attackers are still alive …
Omar Gooding Shares Shocking Update With Fans About How a Seatbelt Saved His Life

Omar Gooding Shares Shocking Update With Fans About How a Seatbelt Saved His Life

Veteran actor Omar Gooding sent a message to his fans following a shocking ordeal …
What's Up With All These Black Celebs Supporting Trump, MAGA?

What’s Up With All These Black Celebs Supporting Trump, MAGA?

Comedian Nick Cannon is the latest celeb to pledge support for President Trump, but he’s not the only Black star under fire for MAGA ties …
Druski Breaks His Silence Over <i>That</i> Viral 'White Grandfather' Picture

Druski Breaks His Silence Over That Viral ‘White Grandfather’ Picture

Druski’s “white conservative women” skit had the timeline in a frenzy—then that photo of him and an older white man dropped …
Rev. William Barber: Why the Midterm Election is So Important

Rev. William Barber: Why the Midterm Election is So Important

Rev. Barber: We have to start teaching people that when we talk about politics, there is not an aspect of your life—from your birth to your death—that is not impacted …
Tiger Woods' Friends Call Out His Problematic Behavior After DUI Arrest

Tiger Woods’ Friends Call Out His Problematic Behavior After DUI Arrest

As Tiger Woods prepares to deal with both the public and legal ramifications of his latest DUI arrest, his friends are speaking out about the unfortunate turn of events! …
Black Nurse Details Terror, Heroism After Plane Crash on LaGuardia Runway

Black Nurse Details Terror, Heroism After Plane Crash on LaGuardia Runway

A Black nurse explains what happened in the moments after the LaGuardia plane crash which killed two pilots …
Brandy Reveals Her Last Conversation With Whitney Houston The Day Before Her Death

Brandy Reveals Her Last Conversation With Whitney Houston The Day Before Her Death

Brandy Norwood is detailing her last moments with Whitney Houston before her shocking death in 2012 …
The Chilling Rise of the 'Alpine Divorce,' Where Men Take Their Wives to Hike— Then Purposefully Abandon Them

The Chilling Rise of the ‘Alpine Divorce,’ Where Men Take Their Wives to Hike— Then Purposefully Abandon Them

Inside the dangerous relationship trend you’ve never heard of: Alpine divorces, where men desert their partners on hikes to break up …
Could This Brilliant Morehouse Student Become The Next Mike Tyson?

Could This Brilliant Morehouse Student Become The Next Mike Tyson?

A top-ranked boxer and a star student, Morehouse junior Chad Pitts is changing the narrative about what a Morehouse man can be …
Professor: The Tiger Woods Crash Is Exactly Why Rich Black Men Need Drivers

Professor: The Tiger Woods Crash Is Exactly Why Rich Black Men Need Drivers

Opinion: A rollover crash adds to a troubling pattern and raises a bigger question about risk, control, and why some Black stars still insist on driving themselves …
Expert Weighs in on Mental Toll of Record-Breaking Job Loss for Black Women

Expert Weighs in on Mental Toll of Record-Breaking Job Loss for Black Women

Dr. LaNail R. Plummer, CEO of Onyx Therapy Group, explains how job loss can trigger anxiety, depression, and trauma among Black women …