Black Celebs Who Are Slaying The Business World

They’re mainly known for being actors, musicians, tv personalities, and athletes, but on the side, they have also become founders of their own companies.

Black celebrities are branching out and creating multiple streams of income, and one of those ways is by becoming an entrepreneur. Here are some of the celebs and the companies they created.

Video will return here when scrolled back into view
Wayne Brady and Maile Brady Tell Us Who Choreographs Their Fun TikTok Dances

Serena Williams

Photo: Getty Images Marco Bello / StringerPhoto: Getty Images Marco Bello / Stringer

The retiring tennis star, Serena Williams, has dipped her toes in several business ventures, mainly investing finance industries, but the businesses she can claim as her own are Serena Ventures which is a venture capital firm, and S by Serena and Serena Williams Jewelry, brands that she designs for.

Tabitha Brown

Photo: Getty Images Paras Griffin / StringerPhoto: Getty Images Paras Griffin / Stringer

Tabitha Brown, known for her soothing Southern accent and vegan recipes, is the co-owner of the vegan restaurant Kale My Name. The TikTok star also has a clothing and home decor collaboration with Target, a seasoning collaboration with McCormick, an autobiography and cookbook, a hair care line, and a kid’s TV show called Tab Time.

Sean “Diddy” Combs

Photo: Getty Images Amy Sussman / StaffPhoto: Getty Images Amy Sussman / Staff

Sean “Diddy” Combs may soon reach billionaire status as he is the founder of many lucrative businesses. Combs Enterprises was created in 2004, which is the company that his businesses like Bad Boy Entertainment, Sean John, Ciroc Vodka, Revolt TV & Media, Revolt Films, DeLeón Tequila, and several others brands.

Rihanna

Photo: Getty Images Kevin Mazur / ContributorPhoto: Getty Images Kevin Mazur / Contributor

Rihanna’s main contributor to her billionaire status is her makeup empire, Fenty Beauty. The “Needed Me” singer owns 50 percent of the cosmetic line and also has a significant amount of stake in the lingerie brand, Savage X Fenty. She has tackled the makeup and clothing industries, there are whispers that a hair venture is coming soon!

Lebron James

Photo: Getty Images Albert L. Ortega / ContributorPhoto: Getty Images Albert L. Ortega / Contributor

Lebron James is the first active basketball player to become a billionaire, and that is because of his founding companies and investments in multiple markets aside from sports, for example: the four-time championship winner is the founder of the entertainment and production company Springhill Company, a nutrition and supplement brand called Ladder, and clothing brand, UNKNWN.

Tyler Perry

Photo: Getty Images Santiago Felipe / StringerPhoto: Getty Images Santiago Felipe / Stringer

The entertainment giant Tyler Perry owns Tyler Perry Studios, where he has made over $660 million dollars alone from the Madea franchise. His work as an actor, writer, producer, and director has made him a billionaire, as he owns all his projects.

Curtis “50 Cent” Jackson’

Photo: Getty Images Paul Archuleta / StringerPhoto: Getty Images Paul Archuleta / Stringer

50 Cent is the founder of Sire-Spirits, which promotes Le Chemin du Roi wine and Branson Cognac. He also founded G-Unit a brand that has expanded across multiple industries, including audio, film, books, sneakers, and records. He has most recently dedicated his time to the Power series that he sold to the STARZ network.

Shawn “Jay-Z” Carter

Photo: Getty Images Axelle/Bauer-Griffin / ContributorPhoto: Getty Images Axelle/Bauer-Griffin / Contributor

Jay-Z has strategically added streams of income to rightly become a billionaire. Founder of Roc Nation, Roc Nation Sports, co-founder of Rocawear, co-owner of 40/40 club, Made in America music festival, Armand de Brignac champagne, a venture capital firm, and a long list of other business deals.

Shonda Rhimes

Photo: Getty Images Daniele Venturelli / ContributorPhoto: Getty Images Daniele Venturelli / Contributor

The famed producer, writer and creator Shonda Rhimes is the founder of Shondaland, the production company that has made some our favorite shows that she created, Bridgerton, Grey’s Anatomy, Scandal, just to name a few.

Kanye West

Photo: Getty Images Aaron J. Thornton / StringerPhoto: Getty Images Aaron J. Thornton / Stringer

Kanye West is the founder and owner of the Yeezy brand. Yeezy is in a partnership with Adidas, selling mostly sneakers. The brand has also expanded to clothing starting a collaboration with Gap in 2020. The collaboration accumulated $1 billion in sales the first year. Yeezy has allowed the “Heartless” rapper to become a multibillionaire.

Oprah Winfrey

Photo: Getty Images David Livingston / StringerPhoto: Getty Images David Livingston / Stringer

Oprah Winfrey reached the billionaire status from her production endeavors. She owns about a quarter of the OWN Network which produces many long-running shows like Dr. Phil, Iyanla: Fix My Life, and Queen Sugar. She is also the founder of Harpo, Inc. which has Harpo Productions, the company that co-produced The Color Purple and Selma.

Dwayne “The Rock” Johnson

Photo: Getty Images Araya Doheny / ContributorPhoto: Getty Images Araya Doheny / Contributor

Dwayne “The Rock” Johnson is the founder of Teremana tequila, a brand of tequila. He also has a collaboration with Under Armor called Project Rock with exercise clothing and gear. The former WWE star became a co-founder of Seven Bucks Productions in 2012.

Tracee Ellis Ross

Photo: Getty Images David M. Benett / ContributorPhoto: Getty Images David M. Benett / Contributor

Tracee Ellis Ross is the founder of Pattern Beauty, a curly hair care line. The Blackish actor’s line launched in Ulta stores and online in 2019. Since the launch, the brand is now also sold in Sephora, Target, Amazon, and in the United Kingdom.

Andre “Dr. Dre” Young

Photo: Getty Images Amy Sussman / StaffPhoto: Getty Images Amy Sussman / Staff

Dr. Dre is the founder of Beats by Dre which landed a multibillion-dollar deal with Apple in 2014. He also founded Aftermath Entertainment, a record label that has signed Kendrick Lamar, Anderson Paak, and Eminem.

Straight From The Root

Sign up for our free daily newsletter.

Latest from The Root

Black Shows To Look Forward to In 2026

Black Shows To Look Forward to In 2026

From ‘Wonder Man’ to the return on ‘Paradise,” Black shows are coming in hot in 2026. Let’s take a look! …
Black Things to Do in New York City This Holiday

Black Things to Do in New York City This Holiday

We have the tea on how to celebrate the holiday season in NYC with black-owned businesses and cultural events across the five boroughs …
Nicki Minaj's MAGA Support Shouldn't Surprise You: Her True Colors Have Been Visible for Years

Nicki Minaj’s MAGA Support Shouldn’t Surprise You: Her True Colors Have Been Visible for Years

Nicki Minaj’s recent MAGA alignment has some Black folks shocked and calling her crazy for the sudden move, but her behavior over the years has consistently foreshadowed her political leanings …
What's Black at Sundance 2026: Movies, Documentaries and More!

What’s Black at Sundance 2026: Movies, Documentaries and More!

Sundance Film Festival is back again and that means, so is our list of Black-leading or centric films you might want to keep an eye out for in 2026! …
Trump's Christmas Day Airstrikes in Nigeria Spark Outrage and Divide

Trump’s Christmas Day Airstrikes in Nigeria Spark Outrage and Divide

On Christmas Day, the Trump Administration confirmed “powerful and deadly” U.S. military strikes against ISIS-linked militants in northwest Nigeria …
These 7 Black Female Senate Candidates Could Rewrite History in 2026

These 7 Black Female Senate Candidates Could Rewrite History in 2026

From Texas to South Carolina, a new wave of Black women candidates is stepping into the U.S. Senate race, potentially making history in the 2026 election cycle …
Did You Know Black Folks Were Behind John Lennon's Famous 'Happy Xmas' Song?

Did You Know Black Folks Were Behind John Lennon’s Famous ‘Happy Xmas’ Song?

How the Harlem Community Choir helped John Lennon and Yoko Ono turn “Happy Xmas (War Is Over)” into a global message of peace …
TikTok's Brenay Montague Breaks Down the $1.7M Cheating Scandal, And...Whew!

TikTok’s Brenay Montague Breaks Down the $1.7M Cheating Scandal, And…Whew!

Brenay Montague had viewers in a chokehold after admitting the $1.7 million cheating scandal “wasn’t worth it.” And the internet has some thoughts …
Inside the Explosive Delineation Debate Picking Apart Black Folk's Identity, History, and Who 'Belongs' 

Inside the Explosive Delineation Debate Picking Apart Black Folk’s Identity, History, and Who ‘Belongs’ 

From ancestry and reparations to defining identity, the delineation movement is sparking conversations, and controversy, across Black America …
Wait...Is 'The Color Purple' a Black Film?

Wait…Is ‘The Color Purple’ a Black Film?

This year marks 40 years since the “The Color Purple” hit theaters. Two writers from “The Root” debate whether you can call the Oscar-nominated picture a “Black film.” …
<i>The Root's</i> Ultimate Guide to Holiday Dos and Don'ts!

The Root’s Ultimate Guide to Holiday Dos and Don’ts!

Don’t make a holiday party mistake you’ll live to regret. Check out our list of dos and don’ts before you leave home, instead …
Black Celebs With the Most Lavish California Homes!

Black Celebs With the Most Lavish California Homes!

Let’s take a look at some of the most stylish celeb homes in California. From Marvel hero-like mansions to super stylish digs and more! …
The Most Outrageous Car Transformations From MTVs 'Pimp My Ride'

The Most Outrageous Car Transformations From MTVs ‘Pimp My Ride’

Take a look at 13 of the craziest transformations seen on MTV’s classic “reality” show “Pimp My Ride!” …
Why Jeff Bezos Ex MacKenzie Scott’s Multi-Million-Dollar HBCU Donations Couldn't Come at a Better Time

Why Jeff Bezos Ex MacKenzie Scott’s Multi-Million-Dollar HBCU Donations Couldn’t Come at a Better Time

Over the past five years, billionaire MacKenzie Scott has reportedly donated $1.3 billion to HBCUs …
Why Idris Elba’s New Wax Figure Might Be the Most Realistic Ever Created!

Why Idris Elba’s New Wax Figure Might Be the Most Realistic Ever Created!

Madame Tussauds just revealed the wax figure for celebrity heartthrob, Idris Elba. Let’s just say, the sculpture was so accurate he was shocked …
Inside Venus Williams’ Fabulous 5-Day Florida Wedding! 

Inside Venus Williams’ Fabulous 5-Day Florida Wedding! 

Tennis star Venus Williams tied the knot with actor and model Andrea Preti in an intimate ceremony at their Florida home on Dec. 21 …
Florida Dad Who Sat His 8-Month-Old in Street and Ran Him Over Learns His Fate

Florida Dad Who Sat His 8-Month-Old in Street and Ran Him Over Learns His Fate

Justin Golden admitted he was the “monster” who placed his infant in the street and ran him over. Now, the Florida dad just learned his fate …
NFL Might Tax Steelers’ DK Metcalf's This Eye-Watering Sum For His Sideline Move

NFL Might Tax Steelers’ DK Metcalf’s This Eye-Watering Sum For His Sideline Move

Pittsburgh Steelers player DK Metcalf is looking at getting seriously taxed in the pocketbook for just a few seconds of bad decision-making …
You Won’t Believe What Happened at Georgetown’s Game That Got the Coach Suspended

You Won’t Believe What Happened at Georgetown’s Game That Got the Coach Suspended

In a wild scene, Ed Cooley threw a water bottle in the stands, striking a mother and a child behind the Hoyas’ bench …