Of the myriad possible metaphors for the Popeyes Chicken Sandwich craze of 2019โwhich is a thing I will tell my kids about when they ask how America voted for Donald Trumpโmy favorite is that the sandwich itself represents heaven. The line to wait for the sandwich? Thatโs life on Earth. Those who get their sandwiches immediately? The righteous. Those who, after buying the sandwich, have to wait in a separate line for the order to be ready? Thatโs purgatory. And the unfortunates who wait in line but learn that there are no more sandwiches? Well, I hope they packed some light clothing.
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The theory has holes, sure. Because what about the people in line who just want chicken tenders or some shrimps? Are they agnostics? Atheists? Kappas? And if the sandwich is heaven, is Popeyes God? (Or is God the Louisiana Kitchen? The fry cook?) And where does Chick-fil-A fit? It is just a place that heathens believe is heaven, but itโs really just Arkansas? (Probably.)
I donโt know. I do know that since eating and writing about the sandwich two weeks ago, my stomach hasnโt been right since. I thought maybe I needed to drink some Prepopik. But now I think I just need to go to church.
Anyway, the Popeyes chicken sandwich crazeโand subsequent fast-food chicken sandwich warโhas been a nice palate cleanser to the increasingly bizarre conversations about Jay-Zโs relationship to the NFL. Feelings about the league and Colin Kaepernick and capitalism notwithstanding, I had no idea so many people sincerely believe that Jay is either their God or their dad. I mean, The Blueprint was a great album; one that I still bang today. โThe Rulerโs Backโ is what I hum to myself each time I go to Whole Foods. It was, dare I say it, the Popeyes chicken sandwich of rap albums. But it wasnโt great enough for some of yโall to take that J-HOVA thing literally.
Unfortunately, the Hovtepsโ dream of their dad owning an NFL team will have to wait, as itโs been reported that the rumors of him soon owning a share of a franchise were false. It still might happen one day. But that day wonโt be tomorrow.
Thing is, I actually donโt think this is terrible news. Because now he can set his sights on something smaller. Something without the same pervasive mess engulfing it. Something bringing CTE-less joy to millions each Sunday. Jay-Z should buy a Popeyes franchise.
OK, OK, OK, OK. I know what youโre thinking. This could never work because the Carters are vegan-ish now. But buying a franchise doesnโt mean they actually have to eat there. And even if they did, a quick perusal of Popeyes menu shows mad vegan options. Thereโs rice. And thereโs water. And thereโs...well, thatโs enough. Pai Mei from Kill Bill survived on rice and water alone, and he wouldโve lived forever if Elle hadnโt poisoned him.
But just think about the cultural, economic, and metaphysical benefits of this happening. If you can trust Jay-Z enough to believe heโd get Kaepernick a job, you can surely trust him to determine a way for Popeyes to never run out of sandwiches. Thatโs light work. No more lines. No more purgatory. How much sweeter would those first few bites be now? Also, those millions weโre dropping on sandwiches will be in black-owned hands instead of the (presumably white) Popeyes chicken family, and is there a blacker way of โgentrifying the hoodโ than through fried chicken?
And all those now-underemployed rappers on Roc-A-Fellaโs roster? Boom! Jobs now. Chris and Neef? Street marketing. Peedi Crakk? Cashier supervisor. Memphis Bleek? Store manager. And no, this doesnโt help Colin Kaepernick get back in the league, but Hov can stop pretending he gives a shit about that, and focus entirely on chicken efficiency and haircare products. I see nothing but wins here.
Anyway, if you disagree, thatโs fine I guess. Live your life. Just donโt block my blessings, too.
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