
Remember how we were inundated with crypto ads during last year’s Super Bowl? Oh, what a difference a year makes. Crypto currency’s swift downfall means commercial spots for the big game are once again dominated by alcohol, cars, cell phone companies and movie blockbusters. According to Deadline, even the ad game couldn’t avoid inflation, which is why FOX didn’t sell out its Super Bowl ad inventory until January. This year a 30-second ad will run $6-7 million. Of course, none of that matters on game day. What we’re really concerned about are the most talked about, most memorable, most entertaining ads of Super Bowl LVII.